Whatever your business — providing goods, services or events — your best way to succeed is to promote it through one or more media. The options are many — like outdoor (hoardings and banners), electronic (radio, TV, Internet), print (posters, leaflets) and press (magazines and newspapers). Wise use of these helps boost return on investment.

Business Opportunity Advertisement in Hindustan Times, The Times of India and The Economic Times Newspaper

Business ads in newspapers have proved to be the most cost-effective because of the great flexibility with which they can be used without much variation in costs. For instance, small changes in offers or terms can be incorporated at minimal cost in the original ad without a major overhaul in the whole layout as is inescapable with other media.

Take, for example, making a Times of India advertisement, The Economic Times or Hindustan Times for a business ad, or any other newspaper in India in any language. You can start with a low-cost newspaper classified advertisement which can either be a simple, roll-on text classified ad (which cost the least but can include such enhancements for improved visibility as tick, colour, bold and screen on paying extra) or slightly more expensive display classified ad (which cost more since the advertiser can also use visuals, compose text directly from an easy template or upload ads in JPEG/EPS/PDF as well).

Alternatively, one can start off with a display ad that has no restrictions of page or size. In such ads one can upload images of one’s choice along with logos complemented by eye-catching visuals to match large-text headlines.

But which newspaper? In which language? And which edition? For example, it is quite likely that a Gurgaon-based company wants to expand its reach to western India. So which newspaper does it choose? Of the many options, The Times of India has 36 editions across India including Delhi, Mumbai, Ahmedabad and Pune. The advertising rates of each vary from edition to edition depending on the location and circulation. However, the advertiser benefits from a discount in combined rates if the same ad in the same size is published in more than one edition (like Mumbai + Ahmedabad + Pune).

There are about 200 local, regional and national newspapers in all languages in India and the above factors govern advertising on all according to the Indian Newspaper Society. For those who have neither the time nor the familiarity with media in general or newspapers in particularly, it could become a very stressful and time-consuming task to arrive at the semblance of a budget for an effective media programme.

This is where the online advertising facility of Myadvtcorner can provide priceless assistance free of charge. Its well-knit, highly competent media professionals have their wrists on the pulse of every medium in India. Thus, it can not only pass on inform of the latest rates but also any discounts or special offers that may be thrown up by any newspaper. Further, given a couple of days’ advance notice, it can ensure the publication of the required ad in the required edition of the required daily.

So, go head and press your luck by using press advertisements to promote your business.

For any inquiry related to business advertisement booking call us at 09810904604, 01202512700 or mail us at contactus@myadvtcorner.com