Today’s market trends clearly indicate that there is a boom going on in the retail sector. In this highly competitive environment, the only choice to get ahead is to promote whatever goods and services one is retailing by whatever means possible. That is where advertising plays a crucial role. Through the years, it has been […]

  Without advertising, business would fall flat. There are all kinds of media through which advertising can be done – outdoor (banners, hoardings and the like), electronic (like TV, radio and the internet) and the time tested print (newspapers, magazines, even leaflets). The most cost-effective of these is newspapers. Why book business ads in newspapers? […]