Small businesses find it difficult to tap on new customer base by advertising methods. It is because they operate on a humble budget and have limited monetary resources allocated for marketing and advertising. Small firms and industries seldom spend huge amounts on advertising. Hence they find it an uphill task to add a new set […]

Kolkata has produced some of the eminent poets, writers, artists, etc. for centuries. The potpourri of culture, tradition, education, philosophy, spirituality; Kolkata is one of the liveliest metropolis that boasts off educated section of the society. Newspaper advertising in Kolkata is still popular despite the arrival of wireless technology. Individuals and business owners (whether running […]